The series was announced in Kidscreen Magazine and will spawn its own line of dolls, doll clothing, and doll accessories.
The Main Plot
The main plot of Equestria Girls is to rescue Twilight Sparkle's crown and Element of Harmony. Which was taken by the lead villian Sunset Shimmer in the Crystal Empire. In order to do this, Princess Twilight Sparkle must go through a magical mirror which teleports her to an alternate world. After Sunset Shimmer discovers that Twilight is there and attempting to gain back her crown and element of harmony, she puts diabolical traps and set-ups into place.